Martin and Danielle with Hector and Bridget
Built by pet owners,
for pet owners
We're Martin and Danielle, and we started Deluxe Pet Co because we believed our pets deserved better than what was on offer.
It began with a simple frustration. As cat parents to Hector and Bridget, we spent years searching for products that matched the care we put into everything else in our home. Beautiful bowls, well-made beds, accessories that wouldn't fall apart after a few months. They existed, but finding them meant trawling through dozens of small workshops scattered across Britain and Europe.
So we brought them together in one place.
Deluxe Pet Co is our answer to the mass-produced, disposable pet products that fill most shops. Every single item we stock has been personally chosen by us, not for what sells fastest, but for the quality of the materials, the integrity of the craftsmanship, and whether we'd genuinely use it for our own animals.
We're a small, independent, family-run business based in the UK. There's no warehouse full of investors' stock, no algorithm deciding what we sell. Just two people who care deeply about getting this right.
Makers we trust
Cub & Grey
Hertfordshire, EnglandHandcrafted leather collars and leads made from traditional bridle leather with solid brass hardware. Every piece is made to order by skilled craftspeople using techniques passed down through generations.
MiaCara
Cologne, GermanyAward-winning pet furniture and accessories from one of Europe's most respected design houses. Winners of the Red Dot and German Design Award, their pieces are engineered to become part of your home for decades.
Wirksworth Pottery
Derbyshire, EnglandHand-thrown stoneware pet bowls crafted by a former Denby Pottery designer. Each piece is shaped on a wheel and finished by hand, so no two are ever quite alike.
Oonalfie
Oxfordshire, EnglandHandmade rope collars, leads and accessories crafted from marine-grade polyester rope with solid brass hardware. Every piece is hand-spliced to order and built to handle years of daily walks.
Cat's Atelier
PolandModern cat wall furniture designed to blend into your home. Wall shelves, houses, steps and window perches, each handmade to order with hidden fixings so the furniture appears to float from the wall.
Why shop with us
Personally Curated
Every product is personally chosen by us for the quality of its materials and craftsmanship. We only stock items we'd proudly use in our own home.
UK Family Business
We're a husband-and-wife team, not a faceless corporation. When you email us, you're speaking directly to Martin or Danielle.
Secure Checkout
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Personal Service
Not sure which size or product suits your pet? Contact us at support@deluxepetco.co.uk for tailored advice within 24 hours.
We'd rather stock ten perfect products than a hundred mediocre ones. That's the standard we hold ourselves to, and it's the promise we make to every customer who trusts us with their order.